One local organization is reminding drivers to get a sober ride by honoring those injured and killed in last year's deadly crash.
A small crowd with big hearts came together at the corner of tenth and red river with those who died in last year's crash on their minds.
"We think it's important to remember the lives that we've lost and to strengthen and resolve as a community," said Chris Riley of "Please be Kind to Cyclists.
On that deadly March night, four people died and several others were seriously hurt after police say 21-year old Rashad Owens pummeled through barricades on Red River and 10th Streets.
Pat Bastidas and her husband founded the organization, She says she can only imagine the pain the families are going through.
"The fact that so many people were hurt and individuals died and i'm more here just thinking about my own daughters, I've got an 18 and a 14-year old, and my heart goes out to the parents and the family members that are left behind," she said.
Since the tragedy, the group has made an even bigger effort to make sure everyone shares the roads.
"We are advocating for everybody to coexist and to have a mutual respect of each other when they're on the roads," said Bastidas.
Police say Rashad Owens was drunk that night, and organizer Garrett Nick wants to send a simple message at this memorial.
"You know if you're out and you're having a good time and you're drinking there are a lot of ways to get home that don't put others in harm's way," he said.
The plaque with the victims' names was sculpted by the hatch workshop. To find out more information on the group you can visit www.bekindtocyclists.org.