The "American Icons" ad chronicles the story of an unwavering friendship of a Clydesdale and bald eagle with the song "Free Bird" by Lynyrd Skynyrd as the eagle takes flight. (Anheuser-Busch)
Budweiser will once again be a part of the Super Bowl with a memorable ad themed "American Icons," featuring a Budweiser Clydesdale, a bald eagle, and Lynyrd Skynyrd's iconic song 'Free Bird.'
The backstory:
Budweiser is celebrating its 150th anniversary and this year’s Super Bowl ad honors its deep-rooted American heritage. Joining the Clydesdale in the ad is a bald eagle under the care of the American Eagle Foundation permitted by the United States Fish and Wildlife Service (USFWS).
Big picture view:
The "American Icons" ad chronicles the story of the unwavering friendship of a Clydesdale and a bald eagle with the song "Free Bird" by Lynyrd Skynyrd as the eagle takes flight.
For the third year in a row, Budweiser worked with Academy Award-nominated filmmaker and Emmy Award-winning commercial director Henry-Alex Rubin to produce "American Icons."
The 60-second ad will air nationally during Super Bowl LX.
The Source: Information in this article was provided by Anheuser-Busch. This story was reported from Orlando.